“Ritratti” – The Virtual Tour of the exhibition

On the occasion of the 76th Venice International Film Festival, La Biennale di Venezia organized, in collaboration with the agency Photomovie, a photo exhibition called “RITRATTI – OPERE UNICHE 300 Polaroid Giganti raccontano i protagonisti della Biennale Cinema dal 1996 al 2004” (PORTRAITS – UNIQUE WORKS: 300 Giant Polaroids represent the protagonists of the Biennale Cinema from 1996 to 2004), which exposed 300 giant portraits of the protagonists of the red carpet of the past editions of the Film Festival, shot by different photographers using the Giant Camera designed by Polaroid.

The exhibition RITRATTI was held from August 26th to September 7th 2019at the Hotel des Bains, Lido di Venezia, and IMEX cooperated to the success of the event creating,  for these beautiful and unique portraits, custom made frames able to withhold and reinforce the message of the artists, not just embellishing the artworks but participating proactively in the communication process.

And for all those who didn’t have the opportunity to visit the exhibition, we created a small “virtual tour”: an overview of all the images on display, which allows to understand the magnitude and extent of this exhibition, and the importance of IMEX’s role in designing and creating the frames.